@lifeteen
This body of work reflects hands-on experience in social media strategy, content creation, and visual storytelling within a mission-driven environment. Working as a Social Media Intern for Life Teen Camp Covecrest, I helped develop and execute content that communicated the lived experience of Catholic youth ministry across digital platforms.
My role involved shaping both concept and execution across a wide range of media, including short-form video, documentary-style interviews, animation, illustration, and typographic design. I contributed to ongoing campaigns such as “Film Friday,” as well as daily content for Instagram, Facebook, and TikTok—balancing fast-paced production with intentional visual storytelling.
The creative direction focused on authenticity, joy, and relational depth, using earthy color palettes, high-contrast photography, and human-centered storytelling to reflect the impact of encounter and community. Across all platforms, the goal remained consistent: to communicate how faith is actively shaping the lives of teenagers in a tangible and visually engaging way.